Measure what AI says about your brand and business
What Model Research IQ does
AI answer visibility
Who is named and how each brand is described at every step of the buyer's journey. Four models asked the same questions in the same words so that no one model's view is called the AI view.
Fact check
Every claim the models make about your business tested against a fact sheet built from your own pages and marked right or wrong or could not be checked. The wrong ones followed to their source.
Citations
The pages each answer drew on and whether yours are among them. The page the models read is where the content work starts.
Organic search beside it
The same questions in Google against the same competitors with the pages that rank and your Search Console connected. One brief fixes both readings.
Your competitors read the same way
Your brand and four competitors asked the same questions whether they are clients or not. A reading says who is named most and who is described most accurately.
A dated record you own
Every answer kept with its date and the model's version so that a change can be dated and explained. The record downloads as files for your own tools.
Monitoring on a schedule
The AI answer monitor puts the question set to the models on the schedule you choose and flags any answer that changed. A person decides what to do.
Social and paid beside it
What people say and ask on YouTube and Reddit and in the app stores is collected now and read next. Your paid spend file sits beside the organic and AI readings.
What a reading looks like
UK energy suppliers · 29 questions · ChatGPT and Gemini · 29 October 2026. The first reading of a brand is free.
Fact checking for your business
Most of what an AI model says about a business has never been checked by anyone. You give the tool a fact sheet built from your own pages with each fact and its value and its date and the page it came from. Every claim the models make about you is tested against it and marked right or wrong or could not be checked. The wrong ones are followed to their source so that you know whether the fix is on your own pages or on a comparison site or in the press.
The same test runs for your competitors so that a reading says who is described most accurately and not only who is named most. The fact checker runs it again on the schedule you choose and flags a claim the moment it changes.
How the numbers are made
Several models judge each answer and the result is averaged. A count is done by ordinary code and never by a model's guess. Every figure keeps its date and the grain it was collected at and says what varied. A fact sheet from your own pages is the test for what the models say about you. The same questions go to every brand in a category whether it is a client or not.